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Underwater store

Agency Network: 
Published/Aired: 
December 2014

Description

Digital advertisement created by FP7, United Arab Emirates for Sony, within the category: Electronics, Technology.

Advertising Agency: FP7/DXB, UAE
Executive Creative Director / Creative Director: Paul Banham
Art Directors: Mo Aram, Paul Banham
Copywriter: Chris Booth
Directors: Scott Rawsthorne, Jon Shaikh
Film Production: Muddville
Music Production: Freq’ncy
Producer: Brence D’SA
Design Director: Erol Salcinovic
Senior Designers: Kuba Skowronski, Celia Jaber, Sameer Ketkar
Head of Production: Khaled Hamza
Paste-up Artist: Rahim Parambayil
Head of Insights & Strategy: Tahaab Rais
Senior Strategic Planner: Sameer Islam
Managing Director: Sasan Saeidi
Account Director: Karl Uhlemann
Account Manager: Alston D’sa
Event Manager: Aisha Khan
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Highest Rated

halaby87's picture

I felt it a bit over

halaby87
Activity Score 10500
Marketing Manager |

M.Halaby

kleenex's picture

Just the perfect place for a store.

kleenex
Activity Score 58793
Web Designer/Developer
damnson's picture

Hahahahahahaha, exactly. I mean I like the idea, but did anyone besides actors and actresses visit it?

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

halaby87's picture

I felt it a bit over

halaby87
Activity Score 10500
Marketing Manager |

M.Halaby

Dzsoi's picture

Could have been more involving if the store had been just under the surface and real people could have visited it.

Dzsoi
Activity Score 8611
Copywriter
chrism2352's picture

Agreed.

chrism2352
Activity Score 269
Copywriter
tamer Elsawi's picture

Agree. plus I think it's way too complicated. in terms of how u can go and u need to be a pro swimmer as well or u will die half way :)

tamer Elsawi
Activity Score 19
Art Director |

Cheers

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