People in Tinder use stories and imagery in order to stand out. If they find who they want to match with, they have to get him/her to engage in a dialogue aiming for a passionate and fun....intercourse.
If you replace "People in Tinder" with "Brands" you get a pretty good idea of what a copywriter has to deal with.
And why we are looking for one...in Tinder.
Digital advertisement created by Soho Square, Greece for Soho Square, within the category: Agency Self-Promo.