Agency Network: 
February 2021


Last year, to prolong the fun atCarnival, Skol bet on scaring off the rain from the carnival parades with theSkol Airplane and its cloud seeding technology. This time around, the intention is to disperse the crowd by doing exactly the opposite.

Brazil’s biggest beer brand presents the Heliskolpter, a helicopter equipped with a mechanism that pours water from midair to disperse crowds that break the lockdown orders during Carnival.

Skol tested the stunt using mannequins and released a video of it. If consumers get behind the idea, the Heliskolpter could hit town this weekend.

Digital advertisement created by GUT, Brazil for Skol, within the category: Alcoholic Drinks.

Advertising Agency: GUT, São Paulo, Brazil
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