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SantApp

Agency Network: 
Published/Aired: 
December 2014

Description

The agency has created and developed SantApp, an application which, by using standard mobile phone technology, creates the illusion that Father Christmas or the Three Kings are moving around in your living room, dropping off their Christmas presents. The user just has to enter the name of the child or children, place the phone in the room with the presents, close the door, turn off the lights, then head off to fetch the children. From behind the closed door, the sound and light effects will do the rest.

SantApp can be considered as part of one of the very latest emerging trends, that of so-called “phygital technology”. The digital application genuinely impacts on its physical surroundings, leading to a fully-fledged sensory experience for the user and others present.

Digital advertisement created by Shackleton, Spain for Shackleton, within the category: Agency Self-Promo.

Advertising Agency: Shackleton, Spain
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Highest Rated

damnson's picture

Hahaha, if this really exists, it's awesome.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

Liviu's picture

i don't know... nice idea of app but I think that children might be afraid of these sounds

Liviu
Activity Score 4401
Rob71's picture

Keeping the magic alive. Nice one Shackleton!

Rob71
Activity Score 419
bobafett's picture

great!

bobafett
Activity Score 2322
Chief Creative Officer
kleenex's picture

nice.

kleenex
Activity Score 58721
Web Designer/Developer
CrackerJackFlash's picture

cute, but can't find the app

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

damnson's picture

Hahaha, if this really exists, it's awesome.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

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