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Real problems

Agency Network: 
Published/Aired: 
October 2016

Description

McCann Lima conceived a website that presents “real problems” for parents to read that appear to be math and language comprehension exercises – but they do so by directly addressing the issues around underage pregnancy.
Web: http://problemasreales.com/

Digital advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

Advertising Agency: McCann, Lima, Peru
Creative Executive Vice Presidents: Mauricio Fernández Maldonado C., Christian Caldwell
Creative Director: Yasu Arakaki
Creatives: Gerardo Ramos, Ricardo Aranibar, Mauricio Fernández Maldonado C.
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kleenex's picture

WOW..

kleenex
Activity Score 58721
Web Designer/Developer
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