Advertisement

Picture Protect

Agency Network: 
Published/Aired: 
April 2011
Save the Children:  Picture Protect
Save the Children Digital Ad -  Picture Protect

Description

URL: http://www.pictureprotect.org/
Send to your friends: http://clients.hellodagman.com/pictureprotect/generator/

What if your pictures on the internet are modified or end up somewhere you never intended? Unfortunately, this happens more often than you think, especially to young people. We created Picture Protect to make it easier to keep track of your pictures online. To promote the service, we created a viral generator where anyone can create an email with a link to a fake site and send it to a friend. The friend will appear on the fake site with their personal pictures found on google. It's an eye opening example to make you aware of the problem and start using Picture Protect. We used it successfully ourselves to send email to influential people like journalists.

Digital advertisement created by Åkestam Holst, Sweden for Save the Children, within the category: Public Interest, NGO.

Advertising Agency: Åkestam Holst, Sweden
Creative Director: Martin Cedergren
Art Director: Björn Gustafsson
Copywriter: Patrick Dry
Code / Design: Andreas Fernhede Dagman
Log in to post comments

Highest Rated

TrapDaniels's picture

Well, I tried it, it worked, I liked it. I think it's not just about the software, but making people realize their photos might end up anywhere if uploaded..

TrapDaniels
Activity Score 309
Copywriter
arthor's picture

Sorry but this is pointless, Google will yield the exact same results. And I'm pretty sure I can recognize a modified picture of myself better than this "software"

arthor
Activity Score 513
TrapDaniels's picture

Well, I tried it, it worked, I liked it. I think it's not just about the software, but making people realize their photos might end up anywhere if uploaded..

TrapDaniels
Activity Score 309
Copywriter
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now