Description
Digital advertisement created by Leo Burnett, Italy for Samsung, within the category: Electronics, Technology.
Advertising Agency: Leo Burnett, Milan, Italy
Executive Creative Directors: Francesco Bozza, Alessandro Antonini
Creative Directors: Christopher Jones, Cristiano Tonnarelli
Digital Creative Director: Paolo Boccardi
Copywriter: Alice Jasmine Crippa
Art Directors: Alessia Casini, Gianluca Ignazzi
Creatives: Cristina Bissanti, Felipe Iglesias, Alberto Lot, Lia Paganini
Project Managers: Andrea Castiglioni, Francesco Loprete
Producers: Riccardo Biancorosso, Gaia Fusaro
Art Buyer: Giada Cioffi
PR Coordinator: Maria Teresa Genovese
Managing Director: Niccolo Arletti
Brand Leader: Elena Korzhenevich
Account Supervisor: Luca Ruspini
Account Manager: Federica Giacomotti
Technical Director: Gianluca Mori
Production House: Magnolia
Executive Creative Directors: Francesco Bozza, Alessandro Antonini
Creative Directors: Christopher Jones, Cristiano Tonnarelli
Digital Creative Director: Paolo Boccardi
Copywriter: Alice Jasmine Crippa
Art Directors: Alessia Casini, Gianluca Ignazzi
Creatives: Cristina Bissanti, Felipe Iglesias, Alberto Lot, Lia Paganini
Project Managers: Andrea Castiglioni, Francesco Loprete
Producers: Riccardo Biancorosso, Gaia Fusaro
Art Buyer: Giada Cioffi
PR Coordinator: Maria Teresa Genovese
Managing Director: Niccolo Arletti
Brand Leader: Elena Korzhenevich
Account Supervisor: Luca Ruspini
Account Manager: Federica Giacomotti
Technical Director: Gianluca Mori
Production House: Magnolia
May 29, 2014 - 22:22Marcao
Not too bad, but wasn't this supposed to address the youth employment problem in those affected industries? 6 million TV views doesn't translate to real results.
Copywriter at DDB Group Asia Pacific
May 30, 2014 - 5:44Niccolò Moronato
This brilliant idea carries a clear message, which is at the same time a life-changing opportunity. Bang-on. Bravo.
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