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Agency Network: 
Published/Aired: 
May 2015

Description

Digital advertisement created by Saatchi & Saatchi, Poland for Run With Heart Foundation, within the category: Public Interest, NGO.

Advertising Agency: Saatchi & Saatchi / Interactive Solutions, Warsaw, Poland
Creative Director: Kamil Majewski
Art Director: Patrycja Lukjanow
Copywriter: Piotr Osinski
Designer: Rafal Bauer
Illustrator: Piotr Jakubowski
Programmer: Grzegorz Michlicki
Creative Technologist: Michał Księżuk
Account Manager: Olga Dąbrowska
Agency Producer: Eliza Kurek
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Highest Rated

CrackerJackFlash's picture

like

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

damnson's picture

Nice.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

elmarianchi's picture

lovely

elmarianchi
Activity Score 1253
Copywriter |

it's OK to have an opinion

CrackerJackFlash's picture

like

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

kleenex's picture

This idea should go global.

kleenex
Activity Score 58657
Web Designer/Developer
T.'s picture

Very cool. But very sad that we need to go to these lengths to get our teens to exercise.

T.
Activity Score 1110

What's your ad telling the consumer?

Jose Luis Racioppi's picture

Excelente idea. Aunque, el éxito de su ejecución depende mucho del contexto en el que se desarrolle, dudo mucho que sus resultados se magnifiquen si se ejecuta a nivel global.

Jose Luis Racioppi
Activity Score 12
BETTERMAN's picture

Does it works if you are in the car, bus or just moving and not running? Have no idea.

BETTERMAN
Activity Score 256
Creative Director at Olabuenaga Chemistri
osa's picture

Hi! The app is calibrated to work when you move faster than 7km/h (so walking is not enought) and less than 20km/h (so when you drive a car or a bus it's too fast).

osa
Activity Score 12
Copywriter at Saatchi&Saatchi Digital Poland
halaby87's picture

That is cool

halaby87
Activity Score 10502
Marketing Manager |

M.Halaby

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