Mansion Dice

Agency Network: 
July 2010


Check out a video from the site above and the full site here:

Wet and sultry Perrier website featuring burlesque star and model Dita Von Teese. This 'scene' shows Dita rolling some naughty dice, you never know what she'll do! Composers Johnny Green & Jack Milas wrote the tracks while Dave Robertson was the mixing engineer.

Digital advertisement created by Ogilvy, France for Perrier, within the category: Non-Alcoholic Drinks.

Advertising Agency: Ogilvy & Mather, Paris, France
Production Company: B-Reel
Music: Nylon Studios
Sound Design: Nylon Studios
Audio Mix: Nylon Studios
Post Production: The Colony
Editor: Damien Massingham
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Guest's picture

Buy perrier so you can bathe in it. It's hot though.

Ethan Base's picture


Ethan Base
Activity Score 227
sirvan's picture

It's come to this, has it?

Activity Score 29860


"I love some things, and don't love some other things."

Guest's picture

Seriously...........did that make any sense?

Guest's picture

why was this made?

Guest's picture

I just thought this was very very weird.

Guest's picture

Polished, sexy; very nicely done. Projects an upscale, classy and sober image. Should appeal to a broad 20s and up male target audience.

Guest's picture

Agreed. Clear case of brand recalibration in progress.

atb2005's picture

I agree that it's polished and sexy. And anything with Dita in it projects a classy sophisticated image. Clearly, this campaign is not targeting women.

Activity Score 13557
Guest's picture

TG to women or men

raavigeorgian's picture

could have been more sexy had she not stripped the lower part...

Activity Score 2444
Art Director at New Delhi
Shajeel Dzyner's picture

doesn't make sense.........

Shajeel Dzyner
Activity Score 26
Art Director at Dubai media city
gonndo's picture

it's got Dita Von Teese, who needs sense??????

Activity Score 1092
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Yarp's picture

Pouring Perrier down my pants right now just to cool off...maybe I should submit it as a vid reply...

Activity Score 385
Copywriter at Freelance
kubasagan's picture

it's not the spot that it's all about... check the site :)

PS. thank you Perrier :)

Activity Score 113
Copywriter at K2 Internet |

senior interactive copy @ K2

ivan's picture

I added sound. So sorry! :)

Activity Score 12
Creative Director at Ads of the World
Hiperion's picture

If the girl were ugly and fat this ad would be a piece of shit.

Activity Score 3138
Creative Director at zinkproject Valencia
Hiperion's picture

"sofisticated"...what a empty word used by empty people in empty advertising..

Activity Score 3138
Creative Director at zinkproject Valencia
paumarques's picture

quina calor, no?

Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83

pez's picture

does it have to make sense?... i like it...

Activity Score 1804
Creative Director
pez's picture

Btw, I'm navigating the site... It's incredible well done, amazing art direction...
Obviously they're trying to give the brand a new spirit, and they're doing it very well...

Activity Score 1804
Creative Director
JustinCarrasquillo's picture

Dig it. Wish North American advertising could be more similar. Unfortunately violence is more important than sex here... So therefore this kind of stuff wouldn't be legal. Land of the free...

Activity Score 563
Photographer at Los Angeles, CA |

Guest's picture

Sexy, light feeling, very good. Senior, calm, very attractive.

Guest's picture

This is ridiculous. Lame advertising hidden behind late-train endorsement. Damn' it. This is a shame.

Billoughsby's picture

i have to agree with the Reverend Al on this one. Of course porno sells. But aren't we better than that?

Activity Score 5160
Art Director |

That's it.

Guest's picture

i have see the add but add video very slow! please saw the you tube video....1st time load after smooth video see.

clayology com's picture

pretty could have been much more appealing and sexier at the same time..
the only saving thing is having Dita Von Teese in the ad! that's it!

clayology com
Activity Score 245
Producer/Director at India |

Ads u create needs Attention!!

Guest's picture

It's great. Does it's job of getting you to the site and the site is beautifully art directed.
What once might have been done with liquour is now sexier with Perrier. I think it's a
direct hit and puts the brand in just the right place.

Cheerriiee's picture

Dita so sexy as always! love her, good job Perrier!

Activity Score 952
Graphic Designer
JeffP's picture

Water well wasted.

Activity Score 810
Marketing Manager at TomTom
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