The World's Most Skippable Ads

Agency Network: 
Published/Aired: 
October 2021

Description

The objective of the campaign is to highlight the hundreds of dubious ingredients allowed in conventional foods to eliminate confusion between organic and other labels. The takeaway: Only organic provides true peace of mind because it never contains these 700+ ingredients featured in the videos.

Digital advertisement created by Humanaut, United States for Organic Voices, within the category: Food.

Advertising Agency: Humanaut
Chief Creative Director: David Littlejohn
Executive Producer: Dan Jacobs, Tommy Wilson / ASMR Video
Sr. Copywriter: Steven Preisman /ASMR Video
Sr. Creative Producer: Jes Shipley / ASMR Video
Creative Coordinator: Dani Harrison / ASMR Video
Sr. Brand Producer: Ben Gortmaker / ASMR Video
Production Company: Humanaut
Executive Producer: Tommy Wilson / ASMR Video
Associate Producer: Thomas Stroud / ASMR Video
Production Coordinator: Anna Roncskevitz / ASMR Video
Post Supervisor: Kyler Potter / ASMR Video
Color/Audio Mix: Emma Smith / “WhispersRed” / ASMR Video
Editor: Joe Cruz / ASMR Video
Sr. Copywriter: Steven Preisman / Cake Decorating Video
Sr. Creative Producer: Jes Shipley / Cake Decorating Video
Creative Coordinator: Dani Harrison, Zach Plating / Cake Decorating Video
Sr. Brand Producer: Ben Gortmaker / Cake Decorating Video
Executive Producer: Dan Jacobs, Tommy Wilson / Cake Decorating Video
Director: Jeri Eduave / Cake Decorating Video
Associate Producer: Rachel Bohanon / Cake Decorating Video
Production Coordinator: Anna Roncskevitz / Cake Decorating Video
Post Supervisor: Kyler Potter / Cake Decorating Video
Editor: Tané Hopper / Cake Decorating Video
Sr. Copywriter: Steven Preisman / Recipe Video
Copywriter: Knowlton Bourne / Recipe Video
Sr. Creative Producer: Jes Shipley / Recipe Video
Creative Coordinator: Dani Harrison, Zach Plating / Recipe Video
Sr. Brand Producer: Ben Gortmaker / Recipe Video
Executive Producer: Tommy Wilson / Recipe Video
Director: Dan Jacobs / Recipe Video
Associate Producer: Anna Roncskevitz, Rachel Bohanon / Recipe Video
Production Coordinator: Tarrisha Hicks / Recipe Video
Director of Photography: Dillan Forsey / Recipe Video
Post Supervisor: Kyler Potter / Recipe Video
Editor: Tane Hopper / Recipe Video
Audio Mix: Collin Scheppers / Recipe Video
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