Path to Passion

July 2020


There are thousands of young girls on TikTok following their passion of dance that get constantly berated with the word “cringe”. If you’re truly passionate and work your hardest to improve at something, we don’t see a world where that can be labeled as cringe. So we created a path where these passionate young females are able to pursue their passion.

Digital advertisement created by Miami Ad School, Canada for Nike, within the categories: Fashion, Retail Services.

Advertising School: Miami Ad School, Toronto, Canada
Art Director: Daniel Zhang
Art Director: Ted Pedro
Copywriter: Chris Vena
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