Description
For the launch of the new NESCAFÉ® variety, BBDO Belgium took customers by surprise. In a trendy coffee bar they replaced all the coffee by their new NESCAFÉ® Gold Barista Style coffee. The customers did not notice any difference and all reacted positively when it was explained.
This professional campaign titled 'Nescafe in a coffee bar' was published in Belgium in June, 2015. It was created for the brand: Nescafe, by ad agency: BBDO. This Digital medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted almost 9 years ago.
Credits
Advertising Agency: BBDO, Belgium
Video Director: Jasper Heldenbergh
Creative Director: Sebastien De Valck
Strategy: Stefan Ceunen
Account Manager: Caroline D’haens
