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Let's Step Forward Together

Agency Network: 
Published/Aired: 
December 2020
National Runaway Safeline: Let's Step Forward Together
National Runaway Safeline: Let's Step Forward Together
National Runaway Safeline: Let's Step Forward Together
National Runaway Safeline Digital Ad - Let's Step Forward Together
National Runaway Safeline Digital Ad - Let's Step Forward Together
National Runaway Safeline Digital Ad - Let's Step Forward Together

Description

The pandemic has put America's youth in crisis in an even more difficult situation. The opportunity was to create an action-based idea designed to motivate and empower the nation's underserved youth, reaching them on their terms and in the spaces they spend time—social media. By using sneakers as the vehicle for our powerful messaging in an inventive way, we were able to cut through the clutter and engage with them.

Digital advertisement created by Troup, United States for National Runaway Safeline, within the category: Public Interest, NGO.

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