LG G5 & Friends Website

Agency Network: 
April 2016
LG:  LG G5 & Friends Website
LG Digital Ad -  LG G5 & Friends Website


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LG built the world's most playful website for the world's most playful phone. The digital creative idea was to bring the idea of play to life in an unexpected way with the LG G5 and it’s plug and play accessories called “Friends.” The content takes inspiration from today’s meme-culture and aims to create unique and sharable content, and experiences, inspired the idea of play.

Digital advertisement created by BBDO, United States for LG, within the category: Electronics, Technology.

Advertising Agency: Energy BBDO, USA
Executive Creative Director: Sam Bergen
Creative Director: Michael Shirley
Senior Copywriter: Alec Jankowski
Senior Art Director: Jimmy Zimmerman
Designer: Gina Lin
Director of Integrated Production: Rowley Samuel
Senior Project Manager: Nina Xoomsai
Director of Client Services: Trent Buterbaugh
Senior Group Account Director: Mark Skroch
Group Account Director: Betsy Kvam
Account Supervisor: Alfredo Lang
Strategy Director: David Murray
Planning Director: Jake Setlak
Digital Production Company: HAUS
President / Managing Partner: Jeremy Moss
Executive Creative Director: Rasmus Blaesbjerg
Creative Director: Steed Griffin
Head of Production: Claudine Nichols
Director of Technology: Steve Scavo
Executive Producer: Gina Hyers
Senior Interactive Producer: Melanie Demetillo
Senior Lead Developer: Sam Bernard
Content / Live Action / Editorial: HAUS
Director: Allen Colombo
Line Producer: Sarah Colombo
DP: Kevin Richey
Production Designer: Chris Steidle
Art Director: Michael Wanenmacher
Assistant Director: Haley Moffett
Production Manager: Christy Villa
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Highest Rated

Keep-Going's picture

They probably have really good salespeople at the agency to sell this s...t.

Activity Score 107
Keep-Going's picture

They probably have really good salespeople at the agency to sell this s...t.

Activity Score 107
RamboTango's picture

Didn't work for me. Litterally. Do I need some super cool Mac to play? It just loads offers to 'play' then does bugger all.

Activity Score 160
Creative Director |

"Nothing except the mint can make money without advertising"

kleenex's picture


Activity Score 58669
Web Designer/Developer
i_i's picture


Activity Score 330
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