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Published/Aired: 
December 2009
Levine Children's Hospital:  Box Jocks
Levine Children's Hospital Digital Ad -  Box Jocks

Description

Check out the site: http://www.boxjocks.com/

Box Jocks is a site where kids can design, download, print and build their own papercraft figure while learning about sports safety.

Digital advertisement created by BooneOakley, United States for Levine Children's Hospital, within the category: Health.

Advertising Agency: BooneOakley, Charlotte, NC, USA
Creative Directors: David Oakley, John Boone
Art Director: Matt Klug
Copywriter: Keith Greenstein
Interactive Director: Bill Allen
Developer: Eric Mills
Illustrator: Trevor Van Meter
Account Team: Claire Oakley, Rachel DelCarmen
Strategist: Demian Brink
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bobby666's picture

its ok as an engagement program but the pics gives a total negative feel regarding its for kids. personal view, no offence meant

bobby666
Activity Score 1462
RMG Connect, India
ivan's picture

Those characters are created by kids I assume.

ivan
Activity Score 12
Creative Director at Ads of the World
jackmancer2017's picture

I don't think they are, else I'd start scouting them for their Illustrator skills!

jackmancer2017
mikeelrapido's picture

Nice idea, but they could have choose different examples..

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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morse's picture

This is really cool. I'm contemplating to create a new avatar for me.

morse
Activity Score 18159
Art Director |

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dancamo's picture

did anyone else only get half of the page when on the site?? or is it just me

dancamo
Activity Score 48
salford university
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