Although Atlanta has experienced unprecedented growth in recent years, the city continues to face challenges that are key to maintaining its vitality and keeping a competitive edge. Like how to attract and retain the creative class. Leadership Atlanta, an organization made of up of the city's top thought leaders dedicated to building a better community through education and civil involvement, has tapped into Atlanta's advertising community and asked iris Worldwide to create a video to encapsulate this challenge and inspire Atlantans to submit solutions at the inaugural (co)lab Summit on September 22nd, colabsummit.com. To engage and motivate its audience, iris created a video featuring an unlikely spokesperson: A zombie with a highly refined palate.
Digital advertisement created by Iris, United States for Leadership Atlanta, within the category: Public Interest, NGO.