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Untamed Beauty

Agency Network: 
Published/Aired: 
May 2017

Description

The iconic Finnish brand, Kalevala Jewelry, celebrates its 80th birthday with the Untamed campaign created by Ivalo Creative Agency. Kalevala Jewelry’s new slogan, Untamed beauty, invites women to become untamed, break the rules, and challenge the conventional image of the perfect woman. Film hits viral immediately after release with 620,000 views in a week which is 10% population of Finland.

Digital advertisement created by IVALO, Finland for Kalevala Jewelry, within the category: Personal Accessories.

Advertising Agency: IVALO Creative Agency, Helsinki, Finland

Account Director: Nina Antipin
Creative Director: Ilkka Ruotsalainen
Art Director: Janne Martiskainen
Project Manager: Elina Känkänen
Graphic Design: Toni Pihlaja
Production Company: Mjölk
Producers: Ykä Nieminen, Imppu Tiirikainen
Director: Viivi Huuska
DOP: Julius Koivistoinen
Music Producer: Jukka Immonen / Fried Music
Singer: Yona
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Highest Rated

kleenex's picture

I liked the music more than the video.

kleenex
Activity Score 58623
Web Designer/Developer
Ral's picture

Very cool.

Ral
Activity Score 119
Copywriter at Newsun Advertising, Guangzhou China
kleenex's picture

I liked the music more than the video.

kleenex
Activity Score 58621
Web Designer/Developer
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