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Alternate Endings

Agency Network: 
Published/Aired: 
September 2014

Description

In the wake of the recent burst of social media conversation surrounding video evidence of domestic abuse, this video campaign seeks to steer the discussion towards how to end violence against women. It provides a way for people to help alleviate the problem by creating a video with a message that should be shared on social networks.

Digital advertisement created by KBS+, Canada for Interval House, within the category: Public Interest, NGO.

Advertising Agency: kbs+, Toronto, Canada
Creative Director: Matt Hassell
Art Director: Stefan D'Aversa
Copywriter: Nimo Awil
Producer: Brenda Surminski
Account Lead: Marie Magnin
Digital Strategist: Karly Gaffney
Director: Brett Blackwell
Editor: Matt Kloske
Production House: Cartilage
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damnson's picture

You could have done so much more with the alternate endings idea.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

@minas_mars's picture

This is so bad, in everything. Think of anything in this ad and it's bad.

@minas_mars
Activity Score 1780
Art Director at TBWA |

I'm gonna try say something positive

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