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Published/Aired: 
September 2016

Description

Non - profit organization I AM THAT GIRL joins forces with 20 -year old EP Entertainment / Def Jam Recordings global sensation Alessia Cara to create the “I AM YOU” empowerment campaign. The powerful message of Alessia’s new single “Scars To Your Beautiful” is the lynchpin behind her alliance with I AM THAT GIRL, the national movement that has been inspiring girls for the past six years to love, express, and be who they are through a global peer - to - peer community committed to creating a new norm for girl culture by raising the standard of how girls treat themselves.

website: http://www.iamthatgirl.com/alessia

Director / Creative / Copywriter: Kim Jacobs
Copywriter: Emily Greener
Producer: JP Mandarino
Cinematographer: Wyatt Troll
1st AC: Travis Daking
Gaffer: Robert Olivia
Stylist: Chrissy Morton
Hair / Make Up: Rachel Hoke
Talent / AD PA: Filippa Edenbro
Editorial: EXILE
Editor: Tara Wall
Asst Editor: Joe DeWitt
Producers: Brittany Carson, Jennifer Locke
Executive Producer: CL Weaver
Music and Audio: Lime Studios
Music and Audio Mix: Adam Primack
Producers: Susie Boyajan, Kayla Mashburn
Finishing: Brewster Parsons
End Titles: Logan
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Highest Rated

Hadrons's picture

Here is the brief:
Lets recycle a winning formula and do it over and over again. No one will notice if we'll play a different song in the background.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture

not bad.

kleenex
Activity Score 58793
Web Designer/Developer
Hadrons's picture

Here is the brief:
Lets recycle a winning formula and do it over and over again. No one will notice if we'll play a different song in the background.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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