Equality between men and women. It's still an issue - also in sports where female athletes struggle to get the recognition they deserve.
To make the point, Danish sports brand hummel made all the players on the national women's football team change their sex on Facebook from female to male - right before the European Championships.
The Sex Change sparked a huge debate in the media. And reminded the Danes to keep pushing for gender equality. Yet another way of inspiring young girls to believe in themselves. And equality for all.
Digital advertisement created by envision, Denmark for Hummel, within the category: Fashion.