Description
URL: http://earthconfessions.com/
The idea is people enter the booth and confess their sins against Earth, then receive a prayer card and Saint that corresponds to their particular sin. After you pay penance for your evil environmental ways, you can post your sin and saint online for your friends to see. There is also a sin gallery where you can peruse the evil doings of others so you don’t feel so bad.
This professional campaign titled 'Saint Sprocket Prayer Card, Saint Umbra Prayer Card, Sain...' was published in United States in April, 2011. It was created for the brand: Grist, by ad agency: Super Top Secret. This Digital medium campaign is related to the Public Interest industry and contains 5 media assets. It was submitted almost 13 years ago.
Credits
Advertising Agency: Super Top Secret, USA