No character embodies irreverence like Deadpool does! In order to convey the fun, attitude and uniqueness of Deadpool, we needed to allow consumers to experience the character infiltrating culture - what better way than to recreate everyone's favorite dance moves?!
• To celebrate the release of Deadpool 2, Twentieth Century Fox created a new AR Lens that features the wisecracking mercenary dancing and twerking to the new song “Welcome to the Party” by Diplo ft. French Montana and Lil Pump from the Deadpool 2 soundtrack.
• Snapchatters can also use a face Lens that puts you straight into the arms of the hero of this film
• The World Lens featured Snapchat’s new ‘Shoppable AR’ attachments so that Snapchatters can tap it to buy tickets within the app.