Experimental art

Agency Network: 
Published/Aired: 
August 2014

Description

Digital advertisement created by Saatchi & Saatchi, Thailand for Electrolux, within the category: Electronics, Technology.

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Calvinxyc's picture

why? what that is? re-imagin and re-create from one colour to another? I don't get it.

Calvinxyc
Activity Score 683
Planner
damnson's picture

I don't get it either. But for such a sucky ending the spot was way too long.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

brooke's picture

I guess to show the USP of the product that this washing machine washes clothes off thoroughly, they used the image of "washing" backwards and colored white clothes with different colors. Using dying colors instead of detergent powder.

brooke
brooke's picture

but yeah the ending sucks...

brooke
WP's picture

I watchet it twices. Didn't really get it.

WP
kleenex's picture

Cool Art idea.

kleenex
Activity Score 58791
Web Designer/Developer
jackblack's picture

Not the best Thai work ever, and not the worst.

jackblack
Activity Score 2363
Art Director
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