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Dove

Thought Before Action

Agency: Ogilvy

Description

After years of celebrating Real Beauty and helping women find happiness in how they look, Dove decided to try something different. For the first time, we spoke directly to those responsible for manipulating our perception of beauty – art directors, graphic designers and photo retouchers – in a place only they could be reached.

This professional campaign titled 'Thought Before Action' was published in Canada in March, 2013. It was created for the brand: Dove, by ad agency: Ogilvy. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted about 11 years ago.

Credits

Advertising Agency: OgilvyOne/Ogilvy, Toronto, Canada
Creative Directors: Matt Hassell, Ian MacKellar
Art Director: Stefan D'Aversa
Copywriter: Noah Feferman
Account Director: Aviva Groll
Account Supervisor: Asha Davis

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