The hand-made world

Agency Network: 
July 2014


The hand-made World is a project which involved more than 500 embroiderers from across Brazil. These Brazilian hands embroidered and gave life to a more joyful and human world. The result of two years of work is special embroidery that makes a beautiful video. The project started to take shape in the hands of artist Speto, who developed the illustrations to give the film its start. Numbers: 10 million stitches,1267 pieces of embroidery, 144 colors, 587 embroiderers, 700 days of production, 20 states, 167 cities.

Digital advertisement created by D/Araújo, Brazil for Döhler, within the category: House, Garden.

Advertising Agency: D/Araújo Comunicação, Florianópolis, Brazil
Creative Director / Art Director: Luiz Dias
Copywriters: Daniel Martins, Marlon de Barros
Illustrator: Speto
Production Company: Animaking
Director: Paolo Conti
Director of photography: Philippe Arruda
Audio House: Ritmika Áudio Arts
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kleenex's picture

nice animation style.

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