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The ad filter

Agency Network: 
Published/Aired: 
May 2015

Description

Digital advertisement created by BETC, France for D&AD, within the category: Professional Services.

Advertising Agency: BETC / BETC Digital, France
Chief Creative Officer: Stephane Xiberras
Executive Creative Director: Olivier Apers
Art Director: Alphons Conzen, Jonathan Baudet-Botella
Copywriter: Adrian Skenderovic
Development: Cogit
Motion Design: Raphaël Benhamou
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Highest Rated

Fedegozaini's picture

Nice Idea and works great!

Fedegozaini
Activity Score 52
Copywriter at Creative Copywriter / Fischer América Buenos Aires
ElBuffaloo's picture
ElBuffaloo
Activity Score 205
Copywriter
kleenex's picture

Is this the one for desktop browsers and not school students??

kleenex
Activity Score 58623
Web Designer/Developer
ElBuffaloo's picture

I didn't quite get that. It's the exactly same idea; Replacing dull banner ads with prize-winner ones. Both are extensions, both work fine.

ElBuffaloo
Activity Score 205
Copywriter
Elias Önder's picture

they need to improve their cover-up game. and not using volvo as benchmark too.

Elias Önder
Activity Score 481
Copywriter
Fedegozaini's picture

Nice Idea and works great!

Fedegozaini
Activity Score 52
Copywriter at Creative Copywriter / Fischer América Buenos Aires
simonreviews's picture

Very student like.

simonreviews
Activity Score 568
John Allen's picture

Liked it a lot. Good work!

John Allen
Activity Score 46
Copywriter
T.'s picture

Love the idea but find the execution very un D&AD.

T.
Activity Score 1110

What's your ad telling the consumer?

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