Falling Dominoes

Agency Network: 
Published/Aired: 
March 2012
Coca-Cola:  Falling Dominoes
Coca-Cola Digital Ad -  Falling Dominoes

Description

Digital advertisement created by Wieden + Kennedy, Netherlands for Coca-Cola, within the category: Non-Alcoholic Drinks.

Advertising Agency: Wieden + Kennedy, Amsterdam, Netherlands
Global Creative Director: Jackie Jantos
Executive Creative Directors: Eric Quennoy, Mark Bernath
Creative Directors: Eric Quennoy, Mark Bernath
Art Directors: Daniel Maxwell, Nacho Guijarro
Copywriters: Daniel Maxwell, Ivan Cash
Planner: Amanda Feve
Digital Producer: Arnaud Ronquillo
Project Manager: Emma Williamson
Creative Developer: Hugo Dechesne
Global Senior Brand Manager: AJ Brunstein
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Highest Rated

kleenex's picture

Loved the animation...

kleenex
Activity Score 57557
Web Designer/Developer
kleenex's picture

Loved the animation...

kleenex
Activity Score 57557
Web Designer/Developer
mitali prasad's picture

interesting,,,but,,,,why falling dominoes?

mitali prasad
Activity Score 454
General Manager
MK-tessa's picture

I loved following it. But where is the payoff? A jingle? Why not pan out and the dominos create something or take me somewhere else. :-P

MK-tessa
Activity Score 216
Art Director at student
CuriousPencil's picture

Can someone from the agency explain please? I know that there is a Dutch fascination with dominoes, "Domino Day" having been a fixture here for many years. But animating what looks like a Coke bottle, and some tinkly noises, and then back to the start- why?

CuriousPencil
Activity Score 4167
Copywriter
mertos's picture

ok

mertos
Activity Score 874
Creative Director
mois's picture

cool

mois
Activity Score 26
Art Director
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