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EATertainment

Agency Network: 
Published/Aired: 
January 2020

Description

Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the world’s first chocolate VOD platform. Following three years of the multi award-winning ‘Creme Egg Hunting Season’ campaign, 2020 sees the brand take a completely new direction with the launch of its own free-to-access video streaming platform, CremeEggEatertainment.com. ‘EATertainment’ is a playful take on the ever-increasing number of streaming platforms, from established players like Netflix through to new entrants such as Disney Plus and Apple TV Plus.

Digital advertisement created by Elvis, United Kingdom for Cadbury, within the category: Confectionery, Snacks.

Advertising Agency: ELVIS, London, United Kingdom of Great Britain and Northern Ireland
Production Company: Craft Films
Sound Design: Mike Pacheco
Media Agency: Carat
PR Agency: Golin
Partnerships Agency: Storylab
Creative Managing Partner: Neale Horrigan
Managing Partner, Clients: Caroline Davison
Associate Creative Director: Rob Griffiths
Associate Creative Director: James Hudson
Producer: Louis Mason
Digital Producer: Danny Brooks
Planning Director: Camilla Yates
Design Director: Chris Dorn
Designer: Beth Stanbridge
Senior Motion Designer: Bene Tanser
Motion Designer: Luis Viana
Technical Director: Steve Thornton
Senior Developer: Joel Mitchell
Account Director: Michelle Simons
Account Manager: Sasha Bachir
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