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Fallen Forests Calculator

Campaign
Published/Aired: 
April 2019
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC: Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator
BIC Digital Ad - Fallen Forests Calculator

Also From This Campaign 2

Description

Users engage with a mobile app that asks 10 questions regarding wooden pencil use. When the user completes the questions, the Fallen Forests Calculator computes how many trees were cut to supply the wood for the user's wooden pencils during the last year.

Digital advertisement created by S.I. Newhouse School of Public Communications, United States for BIC, within the categories: House, Garden, Office Equipment, Personal Accessories.

Caption

Save our forests. Stop writing with wood.
Save our forests with BIC Xtra Life Mechanical Pencils.

Advertising Agency: S.I. Newhouse School of Public Communication, Syracuse, USA
Professor: Mel White
Art Director / Copywriter: Mike Gaines
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Pawz's picture

This is pretty nice

Pawz
Activity Score 208
Other |

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