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Benefit Cosmetics

Hello Happy 2.0, Hello Happy

Description

For it's 2.0 Hello Happy Campaign, Benefit Cosmetics launched a soft foundation including the flawless brightening option and the velvet powder. Orchid was commissioned to help build the launch campaign of its social platform introducing the 12 new shades.

This professional campaign titled 'Hello Happy 2.0, Hello Happy' was published in United States in June, 2019. It was created for the brand: Benefit Cosmetics, . This Digital medium campaign is related to the Beauty industry and contains 15 media assets. It was submitted over 4 years ago by Creative Director: Daniela Varela of Orchid Creation .

Credits

Advertising Agency: Orchid Creation, New York City, United States of America
Graphic Designers: Hyeji Yu, Gerard Bernal
Post Production Lead: Thais Altes
Creative Director: Daniela Varela
Copywriter: Daniela Varela
Project Managers: Gianna Summa, Elisa Martinez
Animator & Storyboard Artist: Ariel Garcia
Art Director & 3D Lead: Bernat Cassasnovas

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