ADVERTISING

Axe

Play, Boy!

Agency: 22feet

Description

URL: http://www.theaxeeffect.co.in/playboymansion/
Insight: The first thing you do when you get your hands on a Playboy is to head straight to the centre spread.

This professional campaign titled 'Play, Boy!' was published in India in August, 2011. It was created for the brand: Axe, by ad agency: 22feet. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted over 12 years ago.

Credits

Brief: And and Vh1 Ticket to Ride is having a competition where they will be sending two lucky boys on an all-expense paid trip to attend the Halloween Party in the PlayBoy Mansion
Idea: Get to the centre spread in the fastest time and you and a friend could be on your way to the Playboy Mansion
Advertising Agency: 22feet, India
Creative Director: Vinod Moolacherry
Art Directors: Deepu Sasikumar, Seema Parab
Copywriter: Brijesh Jacob
Additional credits: Karthik CK, Girish Mehta, Pulkit Rangwani, Srikanth Mattihalli, Raghunath J, Tom Jose, Shirley D'Costa

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.