Augmented Mock-Ups

Label and packaging designers spend endless hours on ideation and digital execution; with little time on production. This leads to a finished product unable to live up to the design’s initial promise. So how can Avery Dennison’s M_Use, inspire and make designers stand out? Well… by allowing them to see their final product… before its production. Introducing Augmented Mock-Ups, the M_Use app that shows designs on physical products.