Women comparisons

Agency Network: 
Published/Aired: 
September 2010

Description

Digital advertisement created by ‏Y&R, Israel for ‏Atzum, within the category: Public Interest, NGO.

Advertising ‏Agency: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv, Israel
‏Chief Creative Officer: Gideon Amichay

Executive Creative Director: Tzur Golan
‏Creative Directors: Roy Cohen, Sagi Blumberg, Yariv Twig
‏Art Director: Dan Kashani, Gil Aviyam
‏Copywriters: Liron Ben Yakov, Sharon Refael, Oren Meir
‏Executive Client Director: Tal Fishbain
‏Supervisors: Amichay Kattan, Yael Yuz
‏Account Manager: Gadi Margulian, Lia Gat
‏Studio Manager: Lena Feldman
‏Programming: Roman Rozanov
Design: Ofri Aizenberg
‏Head of Strategic Planning: Yoni Lahav
‏PR: Daniella Ribenbach / Communications, Anna Magin / PR
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Highest Rated

ShaniG's picture

Done, and won Cannes 2009 Bronze

http://www.youtube.com/watch?v=-9OkKpbfImk

ShaniG
Activity Score 17214
Creative Director
Sdb's picture

Nice one.. very effective

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
Chelsey Homan's picture

An interesting way to compare something we don't directly experience (hopefully) on a daily basis with something as common as online shopping. Very nice way to bring the issue closer.

Chelsey Homan
Activity Score 90
ShaniG's picture

Done, and won Cannes 2009 Bronze

http://www.youtube.com/watch?v=-9OkKpbfImk

ShaniG
Activity Score 17214
Creative Director
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