Agency Network: 
Published/Aired: 
April 2011

Description

URL: http://bulletproof.amnesty.fr/en.html

La Chose, Paris created this new game to help raise money for Amnesty International. "Bulletproof" challenges players to stop bullets from hitting a man sentenced to death. The game is available in 5 languages for $.99 in the app store. By purchasing this game, you help amnesty remains independant, and you make your iphone bulletproof. On http://bulletproof.amnesty.fr/en.html people can watch the trailer, download the game, check the number of downloads (updated every week) and comment the campaign on Facebook.

Digital advertisement created by La Chose, France for Amnesty International, within the category: Public Interest, NGO.

Advertising Agency: La Chose, Paris, France
Creative Director: Pascal Grégoire
Art Director: Guillaume Ganty
Copywriter: Victor Sidoroff
Account manager: Mickael Krikorian
Agency producers: Nicolas Buisset, Maeva Caron
PR: Barka Zerouali
Game Studio: Mobigame
Game developers: David Papazian, Matthieu Malot
Film production company: Wanda
Director: Wilfrid Brimo
Producer: Claude Fayolle
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Highest Rated

Prof's picture

this is what happens when La Chose does something TBWA should have done. plus it has been done before...a lion and way better.

Prof
Activity Score 1449
Copywriter |

Quite really.

Prof's picture

this is what happens when La Chose does something TBWA should have done. plus it has been done before...a lion and way better.

Prof
Activity Score 1449
Copywriter |

Quite really.

Davai's picture
Davai
Activity Score 614
Copywriter
dadada's picture

not bad.

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

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