ADVERTISING

Absolut

The Face of the Earth Project

Agency: Interesting Times

Description

When nationalism and intolerance were on the rise around the world, Dubai was setting an example of diversity and tolerance-- with the number of nationalities in Dubai outnumbering the number of nationalities registered in the United Nations. We set out to aggregate a face to represent every race and combine them to answer the questions: If the earth had a face what would it look like?

This professional campaign titled 'The Face of the Earth Project' was published in Lebanon in April, 2018. It was created for the brand: Absolut, by ad agency: Interesting Times. This Digital medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted almost 5 years ago.

Credits

Advertising Agency: Interesting Times, Beirut, Lebanon
Associate Creative Director- Art Director: Ali El Sayed
Associate Creative Director-Copywriter: Rita Harbie
Creative Partner: Mo Alghossein
Planning Partner: Ashraf Mansour
Digital Content/Technology Director: Bahaa Awad
Associate Creative Director: Ralph Bou Raad
Senior Technology Manager: Ahmad Hteit
Engagement Manager: May Ashkar
Operations Director: Lara Safar
CEO: Wassim Bassil
Social Media Direction: Julie Hadaad
Social Media Executive: Vanessa Bou Assi

ADVERTISING

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