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Google HMCT

Play The Protest

School: Miami Ad School

Description

Rock and roll has been at the heart of all socio-cultural revolutions. It has been at the forefront of political upheaval across countries, thus leading to bans and censorship by authorities. Not only are bans counterintuitive to the fabric of democracy, but it also discourages new and budding artists to speak their mind and raise their voices. With a campaign that combines musical notes with lyrics of banned songs, we attempt to return the right of creative expression to the people.

This student campaign titled 'Play The Protest' was published in India in September, 2020. It was created for the brands: Google and HMCT, by ad school: Miami Ad School. This Design medium campaign is related to the Electronics, Technology and Music industries and contains 6 media assets. It was submitted over 3 years ago by Copywriter: Yashashree.

Credits

Advertising School: Miami Ad School, Mumbai, India
Copywriter: Yashashree Samant
Copywriter: Khushali Bhansali
Art Director: Nihal Bambulkar
Art Director: Vidhi Agarwal
Art Director: Saloni Doshi

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