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#RespectTheDistance

Published/Aired: 
May 2020

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Description

NYC Footy, a soccer community located in New York, is raising awareness on social distancing by using one of the game’s rules: the free-kick distance. The campaign “translates” one of the current public health restrictions into a language very familiar and understandable to all soccer fans.

Creative Director: Felipe Molina
Creative Director: Álvaro Flórez
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