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Educator Thank You

Agency Network: 
Published/Aired: 
October 2018

Description

Low wages. Funding challenges. Distracting tech. Dipping into your own pockets for school supplies. This is what you sign up for when you decide to become a teacher in the U.S. today. And yet, they’re still so dedicated and passionate when it comes to their job. So when GM asked us to help them find a way to give teachers the appreciation they deserve — we gave students a way to express their overwhelming gratitude to their teachers. Proving that a little thank you can go a long, long way.

Content advertisement created by MRM, United States for General Motors, within the category: Automotive.

Advertising Agency: MRM//McCann Detroit, USA
Chief Creative Officer: Jeff Cruz
Group Creative Director: Tiffany Moy-Miller
Associate Creative Director: Diane Campbell
Senior Copywriter: Candice Pollock
Art Director: Gary Kunkel
Producer: Wiebke Engel
Group Account Directors: Lori Sullivan, Liza Roach
Account Director: Melissa Blomquist
Account Group: Jillian Brennan, Caitlin Livengood, Michelle Marinos
Social Media Planning Director: Lisa Gilpin
Strategy Director: Jessica Perry
Production Company: Former co
Director: Tony Wolski
Executive Producer: Michele Swanson
Director of Photography: Aaron Jones
Editor: Randall Kupfer
On-Camera Interviewer: Trevor Naud
Color Company: Cathel Color Company
Colorist: Chuck Klatt
Sound Mix Company: Goldsound
Sound Engineer: Marc LaRochelle
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