Oh Christmas tree, green wannabe

Agency Network: 
Published/Aired: 
December 2016

Description

In order to draw attention to the large deforestations of fir trees around Christmas, a renowned Romanian Choir interpreted a modified version of "Oh, Christmas Tree". The famous carol was rewritten in tone with the reality of cut-down forests in Romania and was interpreted during their Extraordinary Carol Concerts, inside a full-house Romanian Athenaeum.

Content advertisement created by Friends, Romania for Fundația Conservation Carpathia, within the category: Public Interest, NGO.

Advertising Agency: Friends \ TBWA, Bucharest, Romania
Creative Director: Sorin Trâncă
Group Creative Director: Vladi Păunescu
Art Director: Mario Niculae
Copywriter: Roxana Tănăsache
Digital Director: Claudiu Jojatu
Digital Team: Ionuț Popescu, Vlad Mareș, Zoe Enculescu
Production Studio: Umbra Studio
Director of Photography / Editors: Iulian Ioniță, Călin Tîmb
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Highest Rated

kleenex's picture

Well it was a concept. did not like it that much.

kleenex
Activity Score 58777
Web Designer/Developer
halaby87's picture

its still boring

halaby87
Activity Score 10512
Other at Health Communications Egypt |

M.Halaby

kleenex's picture

Well it was a concept. did not like it that much.

kleenex
Activity Score 58777
Web Designer/Developer
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