Smile please

Agency Network: 
Published/Aired: 
January 2009

Description

Audio advertisement created by FCB, Germany for Leica, within the category: Electronics, Technology.

Advertising Agency: Draftfcb Deutschland GmbH
Creative Director: Alexandra Höhn
Copywriter: Thomas Völker
Other additional credits: Hastings Music GmbH
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Guest's picture

nice&simple

Guest
A stranger abroad's picture

Only 15 seconds, but a full minute's worth of irritation. If I heard this more than twice on the radio, I'd change stations.

A stranger abroad
Activity Score 427
Copywriter at Singapore
just write's picture

this idea been used for 1000 fuckin times... so stop fooling ur ownself that u did smthng very creative...

just write
Activity Score 651
Copywriter at Banyantree communications
Bianconiglio's picture

nice and simple. but if listened too many times can be irritating

Bianconiglio
Activity Score 406
Copywriter
bluebritfan's picture

irritating, pointless, and overheard

bluebritfan
Activity Score 47
Advertiser, Copywriter
ericndavi's picture

Did the same ad for Energizer batteries 11 years ago! It was a much fresher idea back then.

ericndavi
Activity Score 161
Creative Director
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