Description
Ambient advertisement created by Grey, Brazil for WWF, within the category: Public Interest, NGO.
Chief Creative Officer: Pedro Cappeletti
Creative Directors: Pedro Cappeletti, Daniel Perez Pallares
Art Directors: Lucas Heck, Eduardo Nose
Copywriters: Marcos Piccinini, Gui Camargos, Paulo Amaral
Highest Rated
Brilliant. Deserves Cannes Gold. So simple. So impactful. And it couldn't have been done in a better country to deliver the message.
Great idea. SImple way to deliver a very strong message.
Brilliant. Deserves Cannes Gold. So simple. So impactful. And it couldn't have been done in a better country to deliver the message.
So... it actually won a gold. and a silver. Well deserved!
in argentina they did a similar idea in which they filled the soccer field with tree trunks at half time with the same message.
i quite like this better, though
de acuerdo había una en Argentina que ganó Ojo de iberoamerica con el mismo mensaje hecho en un entretiempo de un partido...
Latest Collections
