Agency Network: 
Published/Aired: 
May 2010
Wong Dog Food:  Hand
Wong Dog Food Ambient Ad -  Hand

Description

The objective was to present a new line of dog food with full vitamins, so we were searching places where owners and their dogs spent a lot of time and we came up with an idea to put a few dogs in those places, but they had tied up in their neck a human arm so we can prove the power and strength of the new dog food.

Ambient advertisement created by FCB, Peru for Wong Dog Food, within the category: House, Garden.

Advertising Agency: Mayo Draft FCB, Peru
General Creative Directors: Ricardo Ortiz, Germán Garrido
Creative Director: Alejandro "Lato" La Torre
Art Director: Jorge Romero
Copywriter: Alejandro "Lato" La Torre
BTL Executive: Sandra Goicochea
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Highest Rated

El que se cacha a la mosca cojonera's picture

Por qué no me agarras la pinga como me la agarra tu hermana Mosca Cojonera??? Y me la agarra bien rico Por siaka tu nombre empieza con I????? jajajaja

El que se cacha...
Activity Score 10
icyheart81's picture

Scary...

icyheart81
Activity Score 50
Copywriter
CrackerJackFlash's picture

Scary good and funny

CrackerJackFlash
Activity Score 19604
Creative Director at CrackerJackFlash |

www.crackerjackflash.com

mikeelrapido's picture

Nice one.. :)

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

mosho's picture

ya scary big time specially for women

mosho
Activity Score 298
Graphic Designer at Graphic designer |

Mohamed El Mahdy
www.sketchescs.com

sloppy4's picture

for women? what planet are you from? crawl back into your cave caveman.

sloppy4
Activity Score 1492
vinciraj's picture

nice...

vinciraj
Activity Score 53
Art Director at VINCIRAJ
Dzsoi's picture

If the arm is not realistic, it is not scary at all. Creative, spectacular, funny, clear... I like it! But keep in mind: the bigger the dog, the bigger your logo ;)

Dzsoi
Activity Score 8603
Copywriter
Rafael Steffen's picture

Its awesome bc its a sweet dog... Imagine this with a pitbull... Then would be freak

Rafael Steffen
Activity Score 61
CLK Propaganda
dani_boi's picture

It's cool. Black humour. Love it.

dani_boi
Activity Score 166
Copywriter at Young & Rubicam Paris |

www.daniellobaton.com

BananAd's picture

Super!

BananAd
Activity Score 103
Art Director
Adaddicted's picture

That's cool!

Adaddicted
Activity Score 3431
Art Director |

withalltherespects

luispiter's picture

good idea....

luispiter
Activity Score 2756
comunication
lucdesaulniers's picture

Stuuupid

lucdesaulniers
Activity Score 1145
anibal smith's picture

una alta concentración de personas con mascotas y posiblemente con niños
wong aprobaría algo asi?

este huele con roche a...

anibal smith
Activity Score 48
lamoscacojonera's picture

Eso: vayan sacando todos los truchitos para el APAP, y de paso el certificado trucho de emisión por Wong también, porque hay que ser imbécil o pendejo para pensar que esto lo haya aprobado Wong.

lamoscacojonera
Activity Score 296
Madeinmelmac's picture

mi querida moscacojonera...cuando llegue el apap y sientas que te cae un canillazo en la nuca vas a saber que soy yo... besitos!

Madeinmelmac
Activity Score 110
Copywriter
lamoscacojonera's picture

Difícil que me veas en el apap... estoy detras tuyo clavandotela.

lamoscacojonera
Activity Score 296
Madeinmelmac's picture

lobatón?

Madeinmelmac
Activity Score 110
Copywriter
dani_boi's picture

no creo, yo firmo con mi blog.

dani_boi
Activity Score 166
Copywriter at Young & Rubicam Paris |

www.daniellobaton.com

El que se cacha a la mosca cojonera's picture

Por qué no me agarras la pinga como me la agarra tu hermana Mosca Cojonera??? Y me la agarra bien rico Por siaka tu nombre empieza con I????? jajajaja

El que se cacha...
Activity Score 10
hufflepoff's picture

Be selective with the breed and it works GREAT! tiny little toy pom dragging a human arm along, LOL , good stuff!

hufflepoff
Activity Score 430
Art Director at shwing
bi_sign's picture

nice !!!! i like it

bi_sign
Activity Score 262
Art Director
daltonicdesign's picture

que feo trucho carajo

daltonicdesign
Activity Score 52
Art Director at creative design
aRianna23's picture

hmmm...

aRianna23
Activity Score 279
Media Buyer at CultureSpan Marketing
Vampiros's picture

BRUTALLL!!!!

Vampiros
Activity Score 169
Art Director
CWO's picture

Ya pues, tampoco se trata de decir tonterías. Hay que opinar con criterio y si se debe criticar, defender o desaprobar alguna pieza
se hace con argumentos. Porque de otra forma tanto los que atacan como los que defienden, quedan en ridículo y en evidente estado de impotencia y mediocridad.

ADSOFTHEWORLD debe der un medio que nos ayude a elevar el nivel de nuestro trabajo. Lamentablemente irresponsables como
los que envían cualquier cosa, los que defienden por defender o por pura amistad y los que critican porque tienen boca, convierten este medio
en un espectáculo muy lamentable.

CWO
Activity Score 20
Copywriter
CWO's picture

Por otro lado, el brazo arrancado es un recurso visto en alguna que otra idea y en este caso no termina siendo acertado su uso
pues es verdad que para el entorno donde esta siendo aplicado puede resultar desagradable e inapropiado.

Este tipo de cosas son las que impresionan por el aprovechamiento ingenioso de lo que el entorno ofrece. Este brazo arrancado no es un buen ejemplo de ello.

CWO
Activity Score 20
Copywriter
peterwbauman's picture

i like this a lot
great idea
kinda reminds me of this: http://www.youtube.com/watch?v=KBMmroSvcpM

peterwbauman
Activity Score 107
Copywriter at Athens, GA
Guest's picture

good idea but you should use an object... fake it with some light material or something...
but i like the idea :)

Guest
Guest's picture

Brutal, disgusting and negative elements attached to it.

Guest
Guest's picture

disgusting, and negative

Guest
suheru's picture

nice idea but it could be more funny

suheru
Activity Score 54
Graphic Designer
Guest's picture

sorry people seems like Wrong Dog Food for the pet owners!

Guest
andresitobf2's picture

I don't like it, it's scary...

andresitobf2
Activity Score 14
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