3D projection mapping

Agency Network: 
Published/Aired: 
April 2011

Description

Seven days before the launch of the MLS season, the Vancouver Whitecaps and The Media Merchants put on a 3D projection mapping event on the corner of Robson and Granville Streets in Vancouver. This one night execution signified the 7th day of the “30 Day ‘til Kickoff Countdown” campaign. The entire Vancouver Whitecaps FC team was there in support, and street teams were giving out Whitecaps scarves. Accompanying the 15k projector and creative content, was sound and music flooding the streets in response to the images. The streets remained packed with pedestrians and projection mapping enthusiasts until the event came to a close.

Ambient advertisement created by Slingshot, Canada for Vancouver Whitecaps FC, within the category: Recreation, Leisure.

Advertising Agency: Slingshot communications, Vancouver, Canada
Design & Visual Effects: Jump Studios
Projections: The Media Merchants
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Prof's picture

yeehaaa done by hotwheels like a month ago.

WELL DONE!

Prof
Activity Score 1449
Copywriter |

Quite really.

Luikah's picture

Boring projection. Could have done much more with it.

Luikah
Activity Score 62
Copywriter at Young & Rubicam
bakamono's picture

Whaaaat this is what people pay for, man! No wonder people don't care about soccer in Canada.

bakamono
Activity Score 998

because therefore it is

sandipkayal's picture

great

sandipkayal
Activity Score 274
Art Director at LOWE LINTAS |

a CREATIVE drop

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