By hacking Kinect motion tracking software and combining it with audio production software, the V Motion Project created a tool that could transform the body's movements into music.
Ambient advertisement created by BBDO, New Zealand for V Energy Drink, within the category: Non-Alcoholic Drinks.
Advertising Agency: http://www.colensobbdo.co.nz/">Colenso BBDO, New Zealand
Creative Chairman: Nick Worthington
Creative Director: http://adsoftheworld.com/creative/aaron_turk">Aaron Turk
Art Directors: http://adsoftheworld.com/creative/lachlan_palmerhubbard">Lachlan Palmer-Hubbard, http://adsoftheworld.com/creative/jae_morrison">Jae Morrison
Copywriter: http://adsoftheworld.com/creative/graeme_clarke">Graeme Clarke
Agency Producers: http://adsoftheworld.com/creative/paul_courtney">Paul Courtney, http://adsoftheworld.com/creative/rob_linkhorn">Rob Linkhorn
Account Team: Tim Ellis, Samantha Parsons, Stefanie Robertson, Eileen Cosgrove-Moloney
Production Company: Thick As Thieves / Assembly
Directors: http://adsoftheworld.com/creative/zoe_mcintosh">Zoe McIntosh, http://adsoftheworld.com/creative/jonny_kofoed">Jonny Kofoed, http://adsoftheworld.com/creative/matt_von_trott">Matt Von Trott
Producers: http://adsoftheworld.com/creative/nik_beachman">Nik Beachman, http://adsoftheworld.com/creative/amanda_chambers">Amanda Chambers
Developers: Paul Sanderson, Jeff Nusz, Mike Delucchi
Music: Joel Little / Golden Age Studio / Level Two Music
Motion Artist: Joshua Cesan / Identity Dance Crew
Sound Design: James Hayday / Images & Sound