Twister

Published/Aired: 
September 2007
 Twister
 Twister

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Description

Caption

To burn the calories from two spoons of sugar you will have to do 360 minutes of ballet dancing that involves spinning around on one foot which will be even more difficult than reading this or simply use Sugar Free Natura which contains zero calories to avoid the trouble altogether.

Advertising Agency: Rediffusion DY&R, India
Executive Creative Director: Sagar Mahabaleshwarkar, Ramanuj Shastry
Art Director: Amisha Shah
Copywriter: Mayuresh Wagle
Photographers: Amisha Shah, Bapi Bit
Production: R Viswanathan, Suresh Manjrekar, Rajendra Bitling
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tanmay's picture

Hahahah! Good stuff!

tanmay
Activity Score 91
XL's picture

Quite nice! Excellent use of the medium to deliver the message.

XL
Activity Score 214
vidya.shankaran's picture

Very clever!!

vidya.shankaran
Activity Score 722
sonucoues2002's picture

simple and effective

sonucoues2002
Activity Score 804
visualizer
Garg0yle's picture

Ballet dancing to reading round a cup... what's the connection? And how many calories would you burn turning a cup around in your hand to read? NOT too many I am guessing. Common!

Being Clever for Clever's sake. Now, if we only knew where that darn Clever is?

Garg0yle
Activity Score 144
IBD, Mumbai |

ShanGhai!

gmint7's picture

:::J:::

the connection is that they Spin.

gmint7
Activity Score 2645
Art Director at ad grad @ S Francisco |

:::J:::

gmint7's picture

:::J:::

nice

gmint7
Activity Score 2645
Art Director at ad grad @ S Francisco |

:::J:::

iT-iS-i's picture

Would be better if those cups were life size executions and distributed as outdoor...

He who dominates often has no real friends...

iT-iS-i
Activity Score 1717
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

debu121's picture

very good

debu121
Activity Score 8
madison communication
Mr.Top's picture

too constructed!

Mr.Top
Activity Score 722
talay's picture

really good stuff :)

talay
Activity Score 266
mgemini creative works / istanbul
Tero Ylitalo's picture

"To burn the calories from two spoons of sugar you will have to spin this cup around for XXX minutes or simply use Sugar Free Natura which contains zero calories to avoid the trouble altogether."

Tero Ylitalo
Activity Score 626
Planner at Zeeland
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