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Let us not miss a single call

Agency Network: 
Published/Aired: 
March 2013

Description

Samaritans are the confidential, non-judgmental emotional support offered by email, letter, telephone and face-to-face meetings. They recieive about 1 millon calls a year, 1 out of 5 are suicidal calls. There are 18,750 people currently volunteering but more listening volunteers are always needed. Our aim is to make people realize that at Samaritans when you answer a call you can change someone's life.

This campaign is made of series of interactive adverts. It is placed in a busy tube station near a telephone booth. This telephone has been stopped for purpose of the advert. The public is faced with a shocking situation that Samaritan volunteers have to deal with on a daily bases.

Ambient advertisement created by CSM, United Kingdom for The Samaritans, within the category: Public Interest, NGO.

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Highest Rated

kwan hee Cho's picture

This advertisement is not official by Samaritans. It was produced by students (Kwan Hee Cho, Greg Barau, Inyoung Choi, Angela Arnaout) from Central Saint Martins for their academic advertising brief. Please don't misunderstand that it has nothing to do with Samaritans.

kwan hee Cho
Activity Score 15
Art Director at Central Saint Martins
RichardCl's picture

Looks like a good idea. And easily testable to see if it works.

RichardCl
Activity Score 121
kleenex's picture

Thumbs up on concept.

kleenex
Activity Score 58657
Web Designer/Developer
kwan hee Cho's picture

This advertisement is not official by Samaritans. It was produced by students (Kwan Hee Cho, Greg Barau, Inyoung Choi, Angela Arnaout) from Central Saint Martins for their academic advertising brief. Please don't misunderstand that it has nothing to do with Samaritans.

kwan hee Cho
Activity Score 15
Art Director at Central Saint Martins
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