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devkarthik's picture

nice... i want one...

- kk

devkarthik
Activity Score 409
devkarthik's picture

im glad its nt from tata :)

- kk

devkarthik
Activity Score 409
vurtomatic's picture

This is cool.

vurtomatic
Activity Score 364
Fabian Kirner's picture

Bernie Burg rules!
Grüße, F

Fabian Kirner
Activity Score 270
Creative Director
wahwah's picture

SMART FOR 1.
TEST WALK GLASSES.
maybe you could give it to a one year old infant for a test walk.

wahwah
Activity Score 120
Ogilvy&Mather
wizzyfx's picture

Nice idea.

Since people will not be able to focus on the car interior image (because it's too close to eye), I doubt that this is going to work.

Still nice thinking though. I like it.

wizzyfx
Activity Score 33
Creative Director
ekasbury's picture

Goofy, but fun. I like it.

ekasbury
Activity Score 24
Photographer
eliaen's picture

The cool thing is, that we added mirrors on both sides. They actually work and are adjustable!

On the focusing notice of WIZZYFX: Well, yes, they're close and you can't focus both at the same time, but seperately it works. Like in a real car, where you can't focus on the speed meter and the street at the same time.

eliaen
Activity Score 135
wizzyfx's picture

You're correct.
Mirrors? Cool!

wizzyfx
Activity Score 33
Creative Director
panasit's picture

Can't believe anyone thought of this. Very cool.

panasit
Activity Score 687

-Tung
--good idea is enemy of great idea

vwray81's picture

This is the stupidest thing I've ever seen. Who would want to wear that?

vwray81
Activity Score 256
Art Director
vurtomatic's picture

Who wouldn't? Have some imagination and fun.

vurtomatic
Activity Score 364
eliaen's picture

The owner's of Aotw didn't post the 1. picture of this idea. There you'd see, that it was a simple and effective mailing. Just something to wear once and make you smile. Bringing the test drive home to you. Where you can test the turning and parking abilities inside your appartment or office. They're not Gucci shades, dude!

eliaen
Activity Score 135
Stigset's picture

That is really cool, and yes, vwray81, you don't walk around with them, you just try them once for fun, and talk about it to friends.

Stigset
Activity Score 1454
Art Director
wacker's picture

very good!!!

wacker
Activity Score 6
Jet Propulsion Lab's picture

Virtual driving experience? Or virtual dork?

"Hey I'm gonna aim for that tree over there and TOTAL myself!!"

Jet Propulsion Lab
Activity Score 10679
Copywriter
AnakiFunn's picture

well done little greek.

AnakiFunn
Activity Score 127
Copywriter
Tincho's picture

Excellent.

Tincho
Activity Score 1093
Art Director
gienel's picture

COOL love it

gienel
Activity Score 339
Art Director at Art Director |

(my Life Is Design & Design Is my LIFE)

chano93's picture

i like it

chano93
Activity Score 68
Art Director at Pragma DDB
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