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Truck

Campaign
Agency Network: 
Published/Aired: 
July 2008
Target:  Truck
Target Ambient Ad -  Truck

Also From This Campaign 2

Description

Ambient advertisement created by The Campaign Palace, Australia for Target, within the category: Retail Services.

Caption

Australia's biggest toy sale.

Advertising Agency: The Campaign Palace, Melbourne, Australia
Creative Director: Tony Leishman
Art Directors: Subha Naidu, Ben Green
Copywriter: Patrick Lennox
Illustrator: Alex Rodriguez
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cmotan's picture

pfffff great

cmotan
Activity Score 189
Art Director at banda.bg
Zeus's picture

Cool :)

Zeus
Activity Score 906
somewhere
CGilb09's picture

"The Campaign Palace," lol, sounds like a five year old named it.

CGilb09
Activity Score 572
Northlich/ University of Cincinnati |

Tweet tweet: @ThisAbility

Crisp One's picture

looks like a 5 year old art directed this truck

Crisp One
Activity Score 2005
Other at New York
AD1014's picture

i would say that "looking like a 5 year old art directed this truck" is not a bad thing, ledouche. i just don't think you understand this piece Le douche-bag. it's really cool. well-done. go fuck off ledouche

AD1014
Activity Score 307
Graphic Designer at nyc
Crisp One's picture

Looks like they came up short...
at leased make it look like
the truck is in a toy package
or something, just looks like
stickers on a truck.

left over budget money or low budget left,
so they squeezed out somewhat of an idea
that traveled along with the "Big Toys" idea

Crisp One
Activity Score 2005
Other at New York
kurtberengeiger's picture

"Comes with real driver!!" Now that was funny. Patrick is allowed to pat himself on the back.

kurtberengeiger
Activity Score 7323
Copywriter
brighteyes's picture

I think this is really fun; it makes people search all around the truck to see what other interesting "toy compartments" are there.

brighteyes
Activity Score 58
Copywriter
STRTLRS's picture

I'm gonna have to agree with Douche, only cheap toys would have these kinds of crappy callouts and snipes. They could have slapped a Tonka of Matchbox logo on it and be done with it. Or even exaggerate some of the vehicle's features to make more toy-like.

www.storytellerscreative.com

STRTLRS
Activity Score 1601
storytellers. |

---------------
I think, therefore... yeah.

timcurrysbadaccent's picture

i was in a toy store yesterday and all the toy trucks have those stickers on them. nice idea.

timcurrysbadaccent
Activity Score 83
Copywriter
Maui's picture

baaaaad

Maui
Activity Score 58
Art Director
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