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primo_susto's picture

this is good

Activity Score 440
Graphic Designer
djakuza's picture

cannes winner...

Activity Score 517
Art Director
iwannatalktosamson's picture

Awesome idea.

They should add an 'after' image to this layout to show it completed.

Activity Score 701
Jamaica Ad School
davegregory's picture

tip top idea, very responsibubble of them

Activity Score 42
Senior Creative at this place here
cperry's picture

Nice connection and fresh. kudos

Activity Score 280
Zekin's picture

for me is disgusting...

nice idea, but disgusting...

Activity Score 102
bertie's picture

Really good, interesting idea...though to be truly great we really need to see if it worked and people actually added gum and made the picture (not just the agency guy that's featured in this shot). It would then be great to see what it looked like after people added gum to it. This I feel will hold the concept back at Award shows.

Activity Score 54
Garg0yle's picture

Top Gun!

Activity Score 144
IBD, Mumbai |


alvinpck's picture

Fantastic idea and great used of medium.
But a little gross. Especially when you are pressing gums besides other people's.


Activity Score 1463
Art Director
partho's picture

would'nt it be better if the line drawings could be of famous Australian landscapes?

Activity Score 46
creative director, BBDO India |

look who's watching!

Jet Propulsion Lab's picture

Interesting idea. But I ain't never touching that saliva-covered, germ-infested board with my exposed bare fingers!

Jet Propulsion Lab
Activity Score 10679
everartz's picture

indeed this is really good and responsible work...

Activity Score 7613
Art Director |

| everartz |

daniel ieraci's picture

Brilliant on every level. Absolutely love it.

daniel ieraci
Activity Score 333
Art Director
Tero Ylitalo's picture

Top Gum!

Tero Ylitalo
Activity Score 628
Planner at Zeeland
jawtok's picture

Really good idea, specially for the creatives out there who are very "nature" conscious! But I agree with some of you guys about not wanting to touch other people's chewing gums, it does sounds gross. I also like Patho's comment about it would be a bonus to have Australian landscapes or to have a more appropriate/clever picture instead of an arb picture of Marilyn Monroe. Really good concept though!

Activity Score 183
Art Director at BBDO Cape Town
luigi bindi's picture

very very good ad...
next gold in cannes

luigi bindi
Activity Score 8
Art Director at art director in Eye Q2 Limited |

Ciao a tutti belli e brutti...

Michael Wolmans's picture

This is terrible

Michael Wolmans
Activity Score 94
Bye's picture

It's a nice idea, but it's nasty and certainly not very pretty to look at. Not very convincingly presented either, it's jut not there yet.

Activity Score 1464
timcurrysbadaccent's picture

Hubba Bubba, now in bitter flavour!

Activity Score 83
Tinglow's picture

I doubt if chewing gums come out in so many flavours and colors...I don't think the painting will ever be complete. But this really is an effective idea. Rock on DDB!

Activity Score 614
Chennai |

It comes just like that!

teenie's picture

I love it! Way to get people interacting with your ad. Brilliant idea.

Activity Score 1894
pooja gadodia's picture
pooja gadodia
Activity Score 86
johnstone's picture

Possibly a contender for a FAB Award!

Activity Score 24
ryanfluet's picture

Already done in march '07 on the american reality show "kid nation."

good in principle, disgusting in outcome.

Activity Score 105
Art Director at 180LA
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