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Free wifi

Agency Network: 
Published/Aired: 
May 2013

Description

Like the official game, 'Scrabble Wifi' is a playful way to get free wifi connection by spelling words. People's words served as WIFI passwords, and their scores into free minutes of connection. Based on scrabble rules, the higher the score, the longer the connection.

Ambient advertisement created by Ogilvy, France for Scrabble, within the category: Gaming.

Advertising Agency: Ogilvy, France
Chief Creative Officer: Chris Garbutt
Executive Creative Directors: Cedric Guéret, Kurt Novack
Copywriter: Remy Aboukrat
Art Director: Chris Rowson
Backend Prototype Developer: Michael Guilhermet
Creative Technologist: Erick Soulard
Motion Designer: Bastien Baumann
Account Supervisor: Julien De Beauvoir O
Account Manager: Maxime Sauvanet
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Highest Rated

kurtz's picture

Ogilvy Paris!!

kurtz
Activity Score 3
Creative Director
el d1eg0's picture

Brilliant

el d1eg0
Activity Score 588
Copywriter at Young & Rubicam, México
kleenex's picture

WINNER!!!

kleenex
Activity Score 52724
Web Designer/Developer
sacrilegend's picture

Perfection.

sacrilegend
Activity Score 3394
Copywriter
monoliz's picture

cool idea

monoliz
Activity Score 1304
kurtz's picture

Ogilvy Paris!!

kurtz
Activity Score 3
Creative Director
isaac.barrera's picture

in cannes

isaac.barrera
Activity Score 50
erectus's picture

Yes.

erectus
Activity Score 5326
Copywriter
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